![]() ![]() ![]() Showcasing digital work is surprisingly difficult. ![]() It helps if you’re an expert photographer because the images are stunning. To keep up this level of quality shows real strategy and dedication. Anyone in the area can enjoy their city being represented in such a beautiful way. They show impressive restraint, understanding that one of the biggest draws to students is the beauty of the city and university itself.įurthermore, it’s not just designed for students. The value of sticking to a single theme is shown here beautifully by the University of Leeds. It’s a simple, yet striking way to capture the attention of your audience. The example above from also shows the value of sticking to a limited palette, which ensures all of the posts look well considered, on brand, and slot together really nicely. It’s a device that allows you to mix up different types of content, while keeping the consistency that makes for an eye-catching design. The power of the chessboard or puzzle Instagram grid is in its simplicity. Whether you prefer a chessboard grid, a staircase layout or a tapestry design, here are 40 epic Instagram grids to try this year. What are the 40 best Instagram grid layouts? Here are 40 brilliant Instagram layouts to inspire you. To build your followers sustainably, you need to make sure that your Instagram grid layout stands out from the crowd. ![]() When someone lands on your Instagram profile, you have less than 3 seconds to make an impression. Milkbar Digital is a Melbourne social media and digital marketing agency here to help business small and large. If you need help with your social media, or don’t know where to begin, get in touch. On the weekends you can find Liz at Melbourne’s newest brunch venue, obsessively scrolling through her Instagram feed or working on her lifestyle blog. It’s great to have a consistent looking grid and to get creative with collages or other grid styles from time to time, but ensure that your individual posts are also strong, and you aren’t sacrificing quality to get the follow.Įlizabeth Swain is a social media coordinator at Milkbar Digital. Treat the grid almost like a visual journal for your brand. Don’t rely solely on your grid aesthetic for engagement! So, while curating your Instagram grid is important for brand identity and attracting new followers, it is also important to ensure that each individual posts are just as strong. However, it is important to remember that the impressions from users who already follow you are most likely coming from the feed. It allows you to visually connect your brand to your customers. Having an appealing Instagram grid is like a visual resume. So, it’s more important to create great posts! Lose the obsession with the grid, relax a little and post what interests you.” Here’s the real deal when it comes to your Instagram grid: probably 99% of Instagram impressions come from the feed. “Ok so people get really obsessed with the grid, they get really addicted to the fact that their grid is perfect. Eva Chen, the director of fashion partnerships at Instagram spoke about this at the Vogue 2018 Summit: This is why your post should be just as strong as your overall look and aesthetic. More likely, they will see your post pop up as they scroll down their Instagram feed. Just because a user follows you, it doesn’t necessarily mean they are regularly checking your profile. You don’t want to waste an opportunity to wow your user with individual content that is not very engaging if they have to look at your grid to see the full picture. For example, if you are focusing on creating collages or a theme where the next image has to follow a certain pattern, this might mean that each individual post is not bringing much value to the user. After all, if your grid is all over the place, doesn’t look consistent or convey what you’re about – how can you expect users to take uses a collage-like grid to create visual uses pink quote tiles for a checkerboard effectīy focusing too much on the aesthetics of your grid, the quality of your individual content could potentially drop. You may have heard talk that a strong grid is a way to win a follower. There is no shortage of creative ways to play with Instagram grids from collages, a checkerboard effect, row by row layouts, rainbow feeds and more.Īs a brand or an influencer, your Instagram grid is your first chance to make an impression and communicate your brand aesthetic to potential followers. You may have noticed brands and influencers using a structured layout for their Instagram grids. ![]()
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